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Latin America’s tourist industry has returned.

In some cases, such as Puerto Vallarta, a Mexican destination known as the Green Pearl of the Pacific, there is no longer talk of recovery but growth when it surpassed by 38 percent the arrival of domestic and international tourists that it had in 2019. Latin America celebrates National Hispanic American Heritage Month with good news for its tourism industry, which is beginning to show signs of recovery.

A study by ForwardKeys, a significant supplier of tourism industry statistics, found that foreign air arrivals climbed by 26% in 2022 as a result of the recovery in Central, the Caribbean, and South America.

The fact that there are numerous locations where visitors may enjoy outdoor experiences and interact with rural populations away from the noise of busy urban centres has helped Latin American destinations to draw tourists from around the world.

The pandemic hastened the trend of a certain kind of traveller that is interested in ecotourism and seeks out outdoor adventures with possibilities for rustic lodging and boutique hotels.

Given the great range of activities available in national parks and other protected places in a variety of habitats, including deserts, mountains, and lush rainforests, Latin America’s topography has proven to be the perfect destination for this particular tourist group. Although the region’s tourism economy is still recovering, a younger generation of travellers who join more experienced ones have found it to be a favourite.

It is not by chance that nations like Chile, Peru, and Ecuador have been named the finest travel destinations on the earth in the World Travel Awards, in categories like adventure travel, romantic getaways, cultural cities, and emerging cities (Montevideo, Uruguay), among others.

According to a study by Juan Manuel Chávez, a contributor to the Spanish online learning platform OBS Business School, tourists from Latin America saved enough money during the pandemic to now travel there to exact revenge.

Additionally, visitors from the United States and Europe searching for fun on Caribbean beaches as well as enjoying ecotourism activities and regional cuisine have been the driving forces behind the development of the various Latin American locations.

According to a study from the OBS Business School, a report from Booking.com shows that, following the epidemic, travellers from Latin America are eager to spend their funds on the first trip opportunity offered to them. In particular, visitors from Brazil, Argentina, Mexico, Colombia, and Peru.

After air connections between the two continents started to be restored, Latin America and the Caribbean have recovered and have excellent prospects for their tourism industries to flourish with an increase in visitors, not only from within the region but also with an eye toward European cities like Madrid, Barcelona, London, and Paris.

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